SOCIAL SUHOOR NEWSLETTER

"Good marketers see consumers as complete human beings with all the dimensions real people have." — Jonah Sachs

Google to organize ‘Search On 2022’ event

The event will cover the algorithm changes that Google has been making as well as the ‘helpful ‘content’ update released by them. Search On 2022 will be held on Wednesday September 28th at 10am PT/1pm. ET

Read further: Google Announces ‘Search On 2022’ Search Insights Event | Social Media Today

YouTube experimenting to expand ‘Search Insights’ with new elements

For e.g., ‘Watch Activity’ can be used to review top, rising, or recent videos in a topic so you can get a sense for what’s new. Another example is personalized insights based on your audience’s unique interests or your saves.Takeaway: The elements being tested appear to be really helpful for creators to guide their content strategy. Hopefully, they will be launched for all the creators soon.

Read further: YouTube’s Experimenting with New Search and Engagement Insights to Help Guide Your Content Strategy | Social Media Today

TikTok Fashion Month is back

Until October 14, TikTok is bringing a month full of dedicated programming. This includes spotlighting 19 creators as TikTok Fashion & Beauty Frontrunners, hosting LIVEs with style icons, spotlighting 4 designers, and introducing new and creative effects.

Read further: TikTok Fashion Month returns with #FashionForYou | TikTok Newsroom

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